Mat-Ching Travel Bags Launches New Web Store To Reach Broader Customer Base

Bedford, Texas (PRWEB) November 15, 2007 -- In order to reach a broader base of customers with its unique line of original, hand-crafted items, Mat-Ching Travel Bags today announced the opening of its new web store at http://www.mat-ching.com With its line of fashionable fabric travel collections, including coordinated garment bags, jewelry pouches, cosmetics bags, totes and carriers for other essential items, Mat-Ching is an exciting new entry into the market for exclusive, high-quality travel accessories.

"With our new presence on the web, we are hoping to better reach the growing population of people who travel for pleasure, and want a set of travel bags that is both visually appealing and functional," says Jan O'Dell, Mat-Ching's owner and lead product designer. "Each of our collections is an original creation, designed so the individual pieces all fit together with respect to colors and patterns in the fabrics we use. Featured fabrics are generally selected from home-decor lines to achieve the look we want, and ensure the durability that is required for travel gear."

Mat-Ching timed the web store opening to coincide with the holiday shopping season in order to capitalize on the large and growing population of buyers who will do a majority of their Christmas shopping on the web this year.

"We believe we have a very unique product, that would make a terrific and practical gift this year for anyone who travels," Ms. O'Dell says. "Our primary target market is the growing number of people who travel in their car or RV. I designed the first collection several years ago for my personal use on frequent car trips around Texas. We've also had several customers who recently purchased their Mat-Ching bags to use on a holiday cruise. We believe that we offer our customers a line of travel items that they cannot find anywhere else, and I'm excited about the fact that we can now reach them more easily via the web."

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